Recepta

Helping pharmacists regain control.

Recepta is building a product to help pharmacists take back control of their day by reducing redundancy and boosting efficiency. I was brought in to create the brand identity, bringing warmth and optimism to a space that often feels cold and sterile.

Client

Recepta

Tools

Adobe Suite Figma Slides Blender

Services

Naming

Branding

3D

Industry

Pharmtech

Date

2024

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We knew the brand had to stand out from the typical healthcare aesthetic. The goal was to make Recepta feel warm, inviting, and upbeat, while still credible in a professional setting. The name, drawn from the Latin root of “prescription,” set the stage for a balance of heritage and modern.

Mark and Colors

Visual Concept

Visual Identity

3D Illustration

UX Planning

The identity came together through a wide serif mark, soft warm colors, and subtle 3D illustrations that emphasized light and hope. Beyond the brand system, I expanded the visuals into a pitch deck, equipping the client with the tools they needed to secure funding and move confidently into the market.